Skip to main content

← All tools

SEO

Page speed and SEO checklist

Run a public PageSpeed-style performance snapshot when configured, plus a practical on-page SEO checklist you can use on any site.

Optional PageSpeed snapshot

When GOOGLE_PAGESPEED_API_KEY is set on the server, we proxy a single mobile run for performance and SEO category scores. Without a key, only the checklist below applies.

Practical SEO checklist

Crawl and index

  • Robots.txt allows important sections and blocks only what you intend.
  • XML sitemap is referenced in Search Console and returns 200.
  • Canonical tags resolve duplicate URL variants to one preferred URL.

On-page

  • Each primary page has a unique title under roughly 60 characters where possible.
  • Meta descriptions summarize the page and include a clear benefit.
  • H1 matches page intent; headings follow a logical order.

Content and intent

  • Primary queries are answered above the fold without intrusive interstitials.
  • Internal links point to related pages with descriptive anchor text.

Performance basics

  • Largest above-the-fold image is appropriately sized and compressed.
  • Critical scripts do not block rendering unnecessarily.
  • Layout shifts from ads or embeds are minimized (CLS).

Next step

Want this checked against your real funnel?

Use a diagnostic call to turn the assumptions from this tool into a practical 90-day priority list.

Book a diagnostic call

Get more like this in your inbox

Practical notes on positioning, pipeline, and measurement for B2B leaders. No fluff, unsubscribe anytime.