Free resources
Resourcesfor clearer growth decisions.
Free tools, guides, and a glossary for revenue planning, attribution, ROI, SEO, and campaign clarity.
Tools
Free planners and calculators
Marketing Budget Planner
Allocate a total marketing budget across channels with adjustable goal weights and export-friendly summaries.
Marketing ROI calculator
Estimate return on marketing spend using attributable revenue, gross margin, and simple payback—without connecting ad accounts.
Revenue goal planner
Translate a revenue target into implied leads, customers, and marketing spend using your own conversion economics.
Page speed and SEO checklist
Run a public PageSpeed-style performance snapshot when configured, plus a practical on-page SEO checklist you can use on any site.
Content strategy sketchpad
Capture goals, audience, and content pillars in one place and export a short strategy outline—no performance predictions.
UTM campaign link builder
Build tagged URLs for paid and owned campaigns so spend maps cleanly to analytics—no dashboards or logins.
Email subject line generator
Generate subject line ideas from a topic and tone using AI when API access is available in your environment.
Guides & reference
Guides and glossary
Want help applying this?
If the tools surface gaps in your funnel, reporting, or acquisition economics, book a diagnostic call.